How should I attribute revenue?

Use the same rules as your ads platform or analytics—last-click, modeled, or blended. This tool only divides the numbers you enter.

Good for course launches?

Yes—plug in spend, clicks, and revenue from a launch window to see CPC and ROAS at a glance.

Free toolsCPC & ROAS calculator

Quick paid-media math for course launches—spend, clicks, and revenue in one place.

Campaign inputs

Use the same currency for spend and revenue. ROAS = revenue ÷ ad spend; CPC = spend ÷ clicks.

Ad spend

Clicks

Attributed revenue

Results

Directional metrics for course or webinar campaigns—tune attribution outside this calculator.

CPC

0.50

ROAS

3.00×

How should I attribute revenue?: Use the same rules as your ads platform or analytics—last-click, modeled, or blended. This tool only divides the numbers you enter.
Good for course launches?: Yes—plug in spend, clicks, and revenue from a launch window to see CPC and ROAS at a glance.